About the Book
The theoretical basis for this work are both a conventional cultural studies perspective and memetics. Memes have been suggested as units of replication for culture. Ideas evolve and are transmitted by processes of imitation. This creates a componential and evolutionary view of culture and literature.
The memetic perspective is utilized as an approach to studying genre. This is brought together with the findings of the five case studies.
The book has been published with Peter Lang, 2010.
About the Web Site
This web site accompanies the book by allowing for easier access to online resources listed in the bibliography. It will also contain any additions that may seem necessary in the future.